The concept for the Armenian Pavilion at the World Expo in Milan aims to convey and communicate key concepts with regards to Armenian culture, innovation and sustainability through impacting interactive exhibits, experiential design, live culinary performances, food product offerings and educational environmental graphics. The synergized efforts of exhibit designers, environmental graphic designs, culinary artists, interactive technology specialists and interactive educators will produce an impacting exhibition, boasting Armenia’s history, technological advancement and sustainable practices.
Food products and offerings allow an opportunity for the best, organic and highest quality food producers from Armenia to showcase their goods in a way which associates their brand with excellence, superior quality and innovation. Buy-in partners will have an opportunity to host their brand name products at the Armenian pavilion and showcase their goods to the world. Product offerings can
include, but are not limited to, juices, wine, alcohol, fruit preserves, fruit butters, marlmalades, dried fruits, flat dried fruits, chocolate-covered dried fruits, chocolates, herbs, herbal teas, and pickled vegetables.
Armenia is listed as ranking 57th in the world food quality, Food Index, released every year by OXFAM. It’s sustainable agricultural practices have improved over the past decade with collaborations including the World Wildlife Foundation, Swiss College of Agriculture, World Bank, Armenia’s position as a nation connecting East and West, its international and widespread diaspora and its ancient history offers traditions and cultural experience that integrate many cultural cuisines on one plate.
Armenia’s position as a nation connecting East and West, its international and widespread diaspora and its ancient history offers traditions and cultural experience that can be integrated to connect with a wide audience.